6.30.2009
Auto-Tune explored on Nova program
Hip hop artists seem to be the most prevalent users/offenders. Some, like T-Pain, use it consistently to create a new sound, while Kanye West used it all over his recent 808s and Heartbreak disc to "sing." Sasha Frere-Jones with the New Yorker looks at the program's use in a recent essay.
The backlash is already well underway. Jay-Z will have a track on his forthcoming album called "D.O.A. (Death of Auto-Tune)," that criticizes those who lean on the program. The song's producer? Kanye West.The Nova segment will provide some valuable context. How does it work? Why was it created? What is the result of its use? An example featuring some very accommodating Nova staffers and "The Star Spangled Banner" shows how completely -- and spookily -- Auto-Tune can be utilized.
Labels: music, technology


